EXCLUSIVE SELLER LEADS

WHAT ARE DOWNSIZERS?

As the Baby Boomers retire and Gen Xers become “Downsizers”, (also known as empty-nesters), they’re taking advantage of the hot real estate market and looking to downsize their house.

According to the U.S. Census Bureau, of the 6.5 million homes sold every year, roughly 750,000 come from the senior community. That number is expected to DOUBLE in the next few years to over 1.8 million homes, all selling from this one demographic of seniors / Downsizers.

FREQUENTLY ASKED QUESTIONS

Downsizer Homeowners FAQs

"Downsizing Seniors" or "Empty Nesters" are ideal seller lead candidates with equity and a high likelihood of selling.

What are Downsizers?

Downsizers are homeowners that typically have a large home where they’ve raised their family, own a property that’s larger than your average home in the area, they're looking to Downsize to get something smaller, plan to shift their assets and equity away from their large home that’s probably paid off, and plan to pay cash for something smaller with a bedroom on the main floor.

How many Downsizer Leads are in the US?

There are over 5.2 million Downsizer Leads in the United States. Send us zip codes in your market to see how many Downsizer leads are in your market.

Why The Share Group?

The Share Group is a boutique data marketing company focused on building lead lists for real estate agents, brokers and investors. We use our knowledge, expertise, and experience to aggregate and verify quality data for our clients.

With over 20 years in the database marketing industry, we know that the most important aspect of any marketing campaign is having the correct data. At the Share Group, reliable, accurate, and responsive data is the foundation of our business.

How is the data compiled?

We bring together nationwide data sets from multiple sources to compile, cross-verify and update our Downsizer data.

These online and offline sources include public records like county courthouse records, telephone directories, credit bureaus, government agencies, postal services, voter registrations, as well as dozens of online opt-in resources.

We then append owner phone number AND owner email address from our proprietary contact database.

What data is included?

Downsizer leads include the following fields at no additional cost:

Property Owner's First & Last Name
Property Owner's Address, City, State & Postal Code
Owner Phone Number - 100%
Owner Email (where available approximately ~ 60%)

How many Downsizer leads do I need?

For first time customers we typically recommend starting with at least 3,500 to 5000 lead records. Our Downsizer leads are sold as a one-time purchase.

There are no contracts or commitments. We know that when you're successful, you'll be back for more leads.

In the end, it all depends on you. How much time have you allocated for prospecting and how many calls will you get through in a day or a week.

Talk to one of our data experts and we can find the best solution for your campaign. (402) 235-4556

Can you flag or omit Do-Not-Call numbers?

Yes, we can omit / remove or simply flag FTC Do-Not-Call records at NO additional cost. Talk to your account rep for more details.

Land line or cell phones?

Our Downsizer lead lists will include a mix of landline and cell phones.

We can filter the list to remove or simply flag any cell phones if needed.

How are Downsizer leads updated?

Our Downsizer database is updated every 30 days.

We pride ourselves on having the most accurate and up-to-date leads available.

How will the leads be formatted? Your Downsizer lead list will be sent to you in an Excel (.xls) or CSV format which can be imported into any CRM, dialer, or other marketing tool.

How many divorced leads are available?

With over 5 million prospects, it's a substantial segment in real estate.

How does The Share Group identify potential divorced homeowners? By analyzing changes in property ownership records at county recorders.

What makes The Share Group's data reliable? Our information is verified by a third-party service with an 89% accuracy rate.

What are Divorced Homeowner Leads

Separations spark multiple housing needs. Those involved in a divorce typically need to take action quickly and are highly motivated. Through multiple sources we are able to determine once a household goes from married to single based off multiple sources we license maintain.

Divorce filings signal a form of distress, and we compile data in order to lead you to people who need your help as a real estate agent or investor. This can apply to individuals wholesaling real estate, flipping houses, building a rental properties, and many other realty professionals.

Downsizing Seniors / Empty Nesters

One of the Best Listing Leads

As the Baby Boomers retire and Gen Xers become “Downsizers”, (also known as empty-nesters), they’re taking advantage of the hot real estate market and looking to downsize their house.

Why should I market to Downsizers?

They have a large home where they’ve raised their family
Own a property that’s larger than your average home in the area
Are looking to Downsize to get something smaller
Plan to shift their assets and equity away from their large home that’s probably paid off
Pay cash for something smaller with a bedroom on the main floor

This segment has become an excellent source for listing opportunities that your competitors are likely not going after. This under-served market of seniors are perfect candidates with a high likelihood of selling, they have equity in their house or their mortgage is paid off, and most likely have no relationship with a realtor.

Filter your custom Downsizer lead list using dozens of demographics including:

Geography
Age
Income
Home value
Children no longer in the household
Size of home & home value
Home equity / LTV Loan-to-value
House type - Ranch, 1 ½ story, 2 story, etc

Realtors with experience working with “seniors” or “baby boomers” have a distinct advantage over those who primarily serve the typical first-time home buyer. These Downsizers are seeking expertise in navigating this major life transition. Many agents will work as a seller’s agent to help the “Downsizer” sell their home, and later act as buyer’s agent to help clients find their new property.

For these homeowners, downsizing can represent an emotional life change. With seniors, it can be a psychological turning point in which they’re letting go of long-term property and possessions that hold sentimental value.

The key to nurturing this downsizing niche comes down to having the proper tools that will enable you to connect with this potential market. At The Share Group, the Downsizers niche has quickly become one of our best performing listing lead sources.

As an investor, broker, or real estate agent, you're busy connecting with clients and managing your day-to-day tasks. You don't have time during the day to research downsizer seller leads to pursue.

The Share Group does all the work for you. We create custom downsizer seller lead lists, so you have everything right at your fingertips.

How we source our data?

We continually update and cross-verify our Downsizer seller lead lists. We compile our datasets from multiple sources nationwide.

The Share Group sources information from:

Telephone directories
County courthouse records
Credit bureaus
Government agencies
Postal services
Voter registration
Other opt-in resources

Our contact database includes a motivated seller's name, phone number, address, and email address. We make it as easy as possible for you to connect with motivated seller leads in your area.

Target Downsizers to find new clients

The Share Group's team of marketing experts can help you compile targeted Downsizer seller lead lists, freeing up time in your day to do what you do best. You don't have to source contacts alone. Let The Share Group help you grow your business.

The Share Group Lead Shop

HERE'S HOW IT WORKS

Getting started is quick and easy — just follow these simple steps to access quality seller leads and grow your real estate business.

Search Your Market

Simply enter your zip code to explore targeted seller leads within your target market

Check Out & Download

Select the leads that fit your needs, complete your purchase, and download them instantly—all within five minutes.

Start Prospecting

Use your leads to reach out and connect with motivated homeowners, unlocking new opportunities for listings.

DOWNSIZER / EMPTY NEST LEADS

SAMPLE LEAD LAYOUT

Owner Name	Owner Phone	Owner Email	Owner Address	Owner City	Owner State	Owner Zip
NATE HERBOWY	(315) 431-3123	NATEH@GMAIL.COM	14 HIGBY RD	UTICA	NY	13501
MARY BATHINA	(208) 363-9123	BEMARRY@MSN.COM	450 E CANDLERIDGE DR	BOISE	ID	83712
LUKE GRESON	(701) 722-3123	LUKEM@GMAIL.COM	810 72ND ST SW	MINOT	ND	58701
MIKE BOWERS	(661) 301-4123	MBOW@ATT.NET	128 FOX HOLLOW CT	BAKERS	CA	93312
DAN NELSON	(801) 391-5123	DANN@SPECTRACF.COM	232 HICKORY LN	DRAPER	UT	84020
DONNA FOSTER	(303) 618-1123	DONNAF@OUTLOOK.COM	104 BUFFALO RD	DENVER	CO	80108
HENRY COHEN	(913) 219-2123	DHCOHEN@GMAIL.COM	15 MOHAWK CIR	LEAWOOD	KS	66209
JEN WISNER	(520) 971-5123	JWIS@AOL.COM	2510 E CAPE HORN DR	TUCSON	AZ	85749
KRIS GRAYDON	(602) 292-2123	KJGRAY01@AOL.COM	13 E CAVALRY RD	NEW RIVER	AZ	85087

DOWNSIZING EMPTY NEST LEADS

WHAT ARE DOWNSIZERS?

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Downsizer Homeowners FAQs

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